July 21, 2010 –Macy’s has become the first Diamond sponsor for the National Association of Asian American Professionals (NAAAP). The strategic partnership underscores Macy’s long-standing commitment to diversity in its workforce, customer base, vendors, community partnerships, and marketing and communications.
NAAAP’s annual leadership convention will be known as the 24th Annual NAAAP Convention and Diversity Career Fair presented by Macy’s. The 2010 convention is taking place August 12-15 at the Palace Hotel in San Francisco. San Francisco is home to one of NAAAP’s 25 chapters and Macy’s flagship store at Union Square.
Macy’s Diamond sponsorship grew from its 2010 partnership with NAAAP, in recognition of Asian Pacific American Heritage Month, when the company sponsored in store fashion events during the month of May, in Macy’s top 5 Asian markets. A portion of Macy’s sponsorship will go towards Women in NAAAP!, a program that celebrates “Leadership Inspired by Women.” Macy's will also join more than 45 other exhibitors and recruiters at the Diversity Career Fair, co-located with the Convention. Admission to the Fair alone is free. Registrations for the Convention may be taken at naaapconvention.org through August 6, and also on-site for a limited number of people at the Palace Hotel.
“Macy’s is proud to be the Diamond sponsor of the 24th Annual NAAAP Convention in San Francisco,“ said Corliss Fong, Vice President of Macy’s Diversity Strategies. “Our partnership with NAAAP underscores our longstanding commitment to diversity and inclusion, and celebrates the accomplishments and leadership of our Asian American employees and customers. Through our sponsorship of NAAAP, we are pleased to recognize the contributions and influence of Asian Americans, and in this way, support NAAAP’s mission of growing leaders.”
About Macy's: Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam. Macy's stores and macys.com offer distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks(R) and the Macy's Thanksgiving Day Parade(R), as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Building on a 150-year tradition, Macy's helps strengthen communities by supporting local and national charities that make a difference in the lives of our customers.
About NAAAP: NAAAP is a 501(c)(3) nonprofit membership-based organization and is the largest and fastest growing Asian professional association with representation in over 25 cities across the United States and Canada. For more information about NAAAP, go to www.naaap.org.